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My Personal Story

Having spent over a decade in the vacation rental industry, I've noticed common challenges businesses face: managing finances, budgeting, and accounting. I've supported a diverse range of businesses, from budding start-ups to established companies with hundreds of properties. My unique approach lies in blending my technical expertise with clear, business-friendly communication. I'm passionate about helping people make sense of their finances, and I'm happy to be doing something I truly love every day. 

Hi, I'm Malina

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With a solid background in accounting and business management, I started my career after graduating from the University of Colorado with a degree in Accounting.

My career began at Winter Park Lodging Company, where I spent 11 years sharpening my accounting skills in the lodging industry.

My financial expertise played a key role in growing Winter Park Lodging Company and launching Steamboat Lodging Company. Both companies were purchased by Continuum, which I facilitated. I then transitioned into overseeing accounting operations in the western region.

After two years with Continuum, I founded Flow Financial Analytics, where I now coach vacation rental managers in optimizing their finances, accounting, and revenue management.

Getting Started

1

First, fill out a contact form. We'll then schedule a consultation to talk about your goals and how coaching works. This consultation will help me assess if coaching is a good fit for you, and it will also give you the chance to meet me and decide if you'd like to work together.

2

After our first meeting, we will develop a personalized financial analysis and individual roadmap for you. Every business solution is unique, as there is no one-size-fits-all approach. I look forward to hearing about your story and discussing how to accomplish your goals.

Let's Talk

Fill out the form, and let's schedule a consultation. 
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Malina has completely transformed the way I approach finances for Juniper. Her patience, clarity, and deep expertise have been invaluable. I now feel more confident and informed in making financial decisions thanks to her guidance. I’m extremely grateful for her.

Valerie G, MI

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